Saturday, February 10, 2007

Ideas for extending the Long Tail

Pandora / myspace

For each type of music it can be interesting to understand and explore the universe around each of them (ex Disco, jazz, rock, soul, rap, reggae,...) and propose products which reminds the spirit and ambiance of that period:

Some examples are
- clothes used by the group and the fans during that period,
- accessories (necklaces, rings,..),
- films (ex Elvis presley's films),
- cars used,
- shows and exhibitions, radios links,
- voyage (ex jamaica for reggae),
- furniture and decors,
- implement own blog where sharing will be encouraged,
- newsletters about artists,
- petites annonces (ex dating),

These examples can extend the long tail effect of music distributors and can be applied to other fields

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